Cigna Quote Form

Cigna Quote Form

Quote Form – When the marketing department approached me for a revamp of their quote form, they were looking for a simpler solution that was easier for the customer to make a decision as the previous quote form had presented too many options to the customer.

I explored many sizes, interactivity options, layouts and colour schemes to present a responsive solution that was on brand and simpler to read.

Cigna Quote Form Interactivity ConceptsCigna Quote Form Colour Concepts
The result won me a monthly recognition Award along with my other website work, and the results were successfully tested to a final solution which is now reflected both on the website and on Cigna commercials.


“Thanks Gina, it’s like you read our minds!”

– Cigna Marketing Department

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